Who is really signed up here?
The majority of TikTok users are between 16 and 24 years old. A little over 60% of users belong to this age group. This is because the app is primarily built to target the younger audience.
When the app was initially launched, it became popular with the girls, but eventually, it also gained traction with male members.
Most users of TikTok use the app to share short videos of them dancing, singing, or doing comedic acts. Their overall goal is to make their videos go viral on different social networks and gain popularity. Members, especially active ones, connect their social media accounts to TikTok to gain followers on the various social media platforms.
TikTok Age Range and Age Distribution
New members at TikTok in January 2023 in comparison
Here you can see how membership figures at TikTok are developing compared to others