Roast has built a large and growing user base of over 724,000 people who have used the platform to improve their dating profiles, with 84,000+ describing themselves as happy customers.
The platform attracts three distinct types of users. First are professionals who are doing well in life but whose dating app profiles do not reflect that, leaving them with fewer matches than they deserve. Second are experienced daters who get matches but not with the people they actually want to meet, and who need better positioning rather than more swiping. Third are newly single people who need a profile that works in today's dating landscape, not advice that is years out of date.
Most users are active on Tinder, Bumble, and Hinge and arrive at Roast with a specific frustration already in mind. The platform is available in English and Danish and is most widely used in English-speaking markets including the US, UK, Australia, and Canada.